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Corporate Social Responsibility (CSR) in the Oil & Gas Industry

Dates Venues Register
06/09/2026 - 10/09/2026 KUALA LUMPUR

Introduction

Corporate Social Responsibility (CSR) in the Oil & Gas Industry

 

Objectives

This exciting and innovative GLOBAL FRANCHISE training course will focus on the practical and theoretical aspects of risk, reputation and stakeholder management and Corporate Social Responsibility.

At the end of this training course, you will have learned to:

  • Conduct a reputational and communications audit
  • Identify issues that impact your business and plan to monitor and manage them
  • Develop a risk and crisis management plan
  • Write a brand and reputation management strategy
  • Develop a Corporate Social Responsibility Action Plan

Who Should Attend?

  • Corporate Social Responsibility (CSR) Specialists
  • Communications Professionals
  • PR and Corporate Affairs professionals
  • Marketing professionals
  • Corporate strategists and planners
  • Project and Programme Managers
 
 

Course Outline

Day 1

The Dimensions of Reputation

  • Setting the Stage – The Global Issues facing the Oil and Gas Industry
  • Conducting a Reputational Audit
  • Brand and Brand Building
  • Tools for Analysing Reputation
  • Stakeholder Identification and Mapping
  • The Role of Corporate Social Responsibility (CSR) in Building Reputation
Day 2

Issues Identification, Monitoring and Management

  • Identifying the Issues that might Impact your Organisation
  • Issue Monitoring and Tracking
  • Scenario Planning
  • Using SWOT, PEST AND PESTLE
  • An Issue Management Framework and Issue ‘Owners’
  • Using Issue Management Tools to Identify Corporate Social Responsibility (CSR) Opportunities
Day 3

Developing a Risk and Crisis Management Plan

  • Crisis Incubation
  • Risk Assessment
  • Media Crisis Management Plan
  • Business Continuity Planning
  • Scenario Development and Media Crisis Role Play
  • Using Corporate Social Responsibility (CSR) in a Crisis
Day 4

Brand and Reputation Management Strategy

  • The Key Drivers of Reputation
  • Stakeholder Views of your Organisation
  • Sentiment Mining
  • Corporate Social Responsibility (CSR) Hot Issues
  • Incorporating Corporate Social Responsibility (CSR) into your Brand Strategy
  • Developing your Strategy
Day 5

Corporate Social Responsibility Action Plan

  • Consolidating your Issue and Risk Lists
  • Matching Opportunities to your Corporate Priorities
  • Community Programmes
  • Thought Leadership
  • Awards and Accolades
  • Developing your Action Plan

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